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Appsflyer

What you'll need​

  • GameAnalytics SDK integration set up
  • Active Appsflyer account with required access
  • Your game_key from GameAnalytics Game Settings

How to send Appsflyer attribution data to GameAnalytics​

  1. Log in to Appsflyer, and open the Media Source Configuration setting. Search for and select GameAnalytics.
  2. Insert the Game Key into the respective fields.

Event mapping​

GameAnalytics fieldsAppsflyer fieldsDescriptionExample
attribution_partnerappsflyerAttribution partner nameappsflyer
ios_idfvidfvUnique identifier per user per vendor on IOS devices
ios_idfaidfaUser resettable advertising ID found on iOS devices
google_aidadvertising_idUser-resettable device ID, AKA GAID
android_idandroid_idAndroid ID (Android only)
install_publisheraf_siteidUnique ID that identifies the publisher that displays the ad
install_campaigncampaign_nameCampaign names that exceed 100 characters in length are displayed on the dashboard as "c_name_exceeded_max_length". Provided by the advertiser/publisher.
install_siteaf_sub_siteidAd sub-network/Publisher ID. If in addition to the main publisher (site ID), there is a sub-publisher, or you want to include additional info, such as ad type/placement within the app, like banner, interstitial, video, etc.
install_adgroupaf_adsetAdset is an intermediate level in the hierarchy between Campaign and Ad. Provided by the advertiser/publisher.