Overview
The monetization feature is the dedicated area for your monetization insights:
- Analyze in-app purchases(IAPs) revenue data from platform stores, as well as web-shops.
- Examine data from two games, comparing iOS and Android versions to highlight strengths and areas of opportunities in each, for a holistic overview of your game’s performance.
The following charts are available in the feature:
- Revenue - Revenue from IAP’s.
- Transaction counts - Count of transactions.
- Revenue grouped by item - IAP revenue grouped by item ID.
- Count of paying users - Count of users that have purchased any IAP item.
- Converting users - Count of first time paying users.
- Converted users - Count of any paying users, first time or otherwise.
- ARPPU - Average revenue per paying user.
- First transaction revenue - Revenue of the user’s first in-app purchase.
info
Business events are not automatically tracked, and need to be implemented to visualize in-app purchase data.