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Overview

The monetization feature is the dedicated area for your monetization insights:

  • Analyze in-app purchases(IAPs) revenue data from platform stores, as well as web-shops.
  • Examine data from two games, comparing iOS and Android versions to highlight strengths and areas of opportunities in each, for a holistic overview of your game’s performance.

Overview

The following charts are available in the feature:

  • Revenue - Revenue from IAP’s.
  • Transaction counts - Count of transactions.
  • Revenue grouped by item - IAP revenue grouped by item ID.
  • Count of paying users - Count of users that have purchased any IAP item.
  • Converting users - Count of first time paying users.
  • Converted users - Count of any paying users, first time or otherwise.
  • ARPPU - Average revenue per paying user.
  • First transaction revenue - Revenue of the user’s first in-app purchase.
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Business events are not automatically tracked, and need to be implemented to visualize in-app purchase data.