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Controls and configuration

To control the Cohort reporting, you have options to alter time period, metric, returning days/weeks, and global filters.

Time period selector

Located at the top of the page, this dropdown lets you define the time period you want to analyze.

Date picker

Specify the time period using the date selection UI. The default period is 7 days.

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The current day will be marked as an on-going day by means of a pulsating dot.

Selecting metrics

The Cohorts feature allows you to pick from 40+ different metrics to analyze, to better understand your users.

Date picker

Some of the available metrics include:

CategoryMetricDescription
EngagementPlaytimeTotal sum of session playtime for returning users
EngagementSession countCount of sessions started for returning users
Revenue (IAP & ILRD)Cumulative Revenue (IAP+ILRD)Cumulative revenue (IAP & ILRD since install) for returning users
Revenue (IAP & ILRD)Cumulative Revenue (IAP)Cumulative revenue (IAP since install) for returning users
Revenue (IAP & ILRD)ARPPU (IAP)Average revenue (IAP) per returning paying user
Business (IAP)Paying usersCount of returning paying users
Business (IAP)Transaction countsCount of IAP transactions for returning paying users
Impression (ILRD)Ad impression usersCount of returning users sending an impression event
Impression (ILRD)Ad impression countCount of impressions for returning users
ProgressionLevel completion usersCount of returning users completing a level
ProgressionLevel fail usersCount of returning users failing a level
ErrorsError event usersCount of returning users sending an error event
ErrorsError event countCount of error events for returning users

Returning days/weeks

Control the cohort intervals related to both cohort install intervals (Start) and cohort return intervals (Return).

Triggers

IntervalDefinition
Cohort install intervalA period of time where a user is observed playing for the first time (first session). Select either days or weeks.
Cohort return intervalA period of time where a user returned after having installed some days or weeks ago. Select either days or weeks and the specific days/weeks since install to report on (up to 9 can be selected at a time).

Global filters

Global filters apply to all cohorts and can be used to easily change filter dimensions like country. The list of available filters is reduced as they have certain requirements; they need to be applied on all event categories and the filter value cannot change for a user since the install.

Global filters

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The available Global Filters can be seen here. Only filters that are categorized as Static are available.